Emergency Contractors Need Better Local SEO
Ironically, better means less.
Most SEO is overcharged and overclaimed.
Less is More
Twenty years of watching Google has led us to one major conclusion: most Local SEO is overcharged and overclaimed.
Most SEO companies sell the same SEO they use for mega websites and brand it as Local SEO. Local, niche emergency service companies usually need far less.
Significant
- Keyword research
- Title tags
- Meta descriptions
- Header tags
- Content
- Internal linking
- Site architecture
- SEO-friendly URLs
- Page speed
- Robots.txt
- XML sitemap
- Google Business Profile
Usually Not Significant
- Directory submissions
- Search engine submission
- Link exchanges
- Keyword density
- Social bookmarking
- Article directories
- Press release distribution
- Blog commenting
- Forum posting
- HubPages / Squidoo
- DMOZ / Orkut
- Microblogging
Take Away: For most local service businesses, off-page SEO has negligible value.
Our own website has remained at the top of Google for over a decade using our most basic SEO plan. In that time, it has required fewer than a dozen meaningful SEO changes to maintain its position.
Google is our Guru
We learned SEO by listening instead of reading. Instead of studying a stack of books, we studied a stack of search results—deciphering what Google rewarded and folding those lessons into common-sense SEO.
A True Guarantee
Because we recommend only the SEO we believe you actually need, we can guarantee our work. And with our Phone Listings add-on, we don’t just promise more visibility—we guarantee more calls.
SEO Case Study • The Wire Doctors
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- Faster
- SEO
- Phone Listing
- Local Rankings
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With Randy
For more than 25 years, I’ve helped businesses generate more calls through better web design and search marketing.
✔︎ Page speed/Image optimization
✔︎ Strong content
✔︎ Website structure
✔︎ Local optimization
✔︎ Backlink campaigns
✔︎ SEO gimmicks
✔︎ Complex SEO
✔︎ Chasing tiny ranking factors